Who We Are
Tzionei Derech (Landmarks) is a social movement dedicated to creating a strong, vibrant, and actively
engaged civil society in Israel by bringing together and training groups of students from throughout the
country who are committed to the values of Judaism, pluralism, and democracy.
We believe in the power of committed young people to influence social discourse and bring about
positive social change. But this is not possible without a clear set of values based on knowledge
of shared heritage and traditions and a sense of belonging to the country – both to the land and
the people. The organization works to bring this about by acting as a social incubator promoting
projects focusing on four aspects: academia and work, connection to the land, connection to
tradition, and social leadership.
"I believe in Tzionei Derech and support its efforts to increase the sense of connection between young people in Israel, the ideals of Zionism, and the building of a shared future for all parts of Israeli society.
A country’s strength is not measured by its military might alone, but also by its values and social
constructs"
Yuval Diskin
Former head of Shin Bet and a Tzionei Derech board member
Board Of Directors
Ta'ir Kleinman
Board Member
Ta’ir was born and raised in Jerusalem, but currently lives in kibbutz Ma’ale Gilbo’a with her husband
Isaac. Ta’ir attended the Ein Hanatziv academy and the Midrasha at Ein Pratt, and served in the
prestigious IDF intelligence unit 8200. She holds a B.A. in political science and philosophy from the
Hebrew University of Jerusalem and is currently a participant in the Haifa University program Atidim
Cadets for Local Governing. Ta’ir was previously director Katif Yisraeli and Ma’ayan BaMidbar.
Noam was born in Jerusalem and currently lives in Tel Aviv with his wife and son. He is director of
educational programs for North American teenagers and young adults at Routes Travel, where he helps
thousands of participants each year recieve an in-depth understanding of Israel in all its complexity.
Noam is a company commander (reserves) in the IDF tank corp. He was previously director of programs
for alumni of pre-army programs and was active in recruiting young people all across Israel to take part.
Noam has a B.A. in political science and Jewish studies from the Hebrew University of Jerusalem.
Noam Arbel
Board Memebr
Amnon Rabinowitz
Board Member
An educator and currently principal of the Ziv and Marks junior high school in Jerusalem, Amnon is a co-founder of the new teachers; movement, Mechanchim-Morim Derech, and was one of leaders of the 2011 social protest in Israel. In 2012, Amnon was on The Marker’s list of the 100 most influential people in Israeli society for his work on education in the public sector and received a commendation for his work on educating for tolerance and democracy from the committee of the Max Rowe Rothschild Prize for Education. Amnon was previously director of a study center for at-risk teenagers in Jerusalem, and
has been instrumental in many educational projects in the city. He served as an officer in the elite IDF 8200 intelligence unit.
Roni, a Jerusalemite born and bred, is married to Yedidya and a mother of three. For the past ten years
she has run various social projects and is today director of programs for the elderly at the International
Fellowship of Christians and Jews. Roni believes in involvement as the key to social change, and in
practical Zionism - in agriculture, education, and welfare. She holds a B.A. in education and political
science, and an M.A. in public policy, with a focus on cross-sector collaboration (public and third
sectors), both from the Hebrew University of Jerusalem. Her goal is to narrow the gaps between the
social, economic, political and geographic periphery and the center.
Roni Lior
Board Member
Or is 31 years old, married to Dar, and currently living in kibbutz Yifat in the Jezreel Valley. A co-founder
of Tzionei Derech, Or was a partner in establishing Beliba Choma, Katif Yisraeli, and others. He was
previously social engagement coordinator for the Student Union of the Hebrew University, and a
member of the board of Hitorerut b’Yerushalayim. Or holds a B.A. in Middle Eastern studies and history
from the Hebrew University of Jerusalem, and an executive M.B.A. from Ben Gurion University of the
Negev. He is a major (reserves) in IDF intelligence unit 8200. He is also the founder of Lev Echad, a
nonprofit providing assistance in times of emergency.
Or Rapaport
Co-Founder and Activities Coordinator
Tomer Dror
Co-Founder
Tomer is 30 years old, married to Gal and the father of Neta and Kedem-Yehuda. Born and raised in the
Ramot neighborhood of Jerusalem in a religious-Zionist environment, Tomer is an alumnus of the
Midrasha at Ein Prat, Pre-Army Academy of Social Leadership. After completing his military service,
Tomer joined “Hitorerut” – a social activist organization, where he filled several different roles. Tomer is
now a senior adviser to Deputy Mayor of Jerusalem Ofer Berkowitz. Tomer holds a B.A. in political
science and philosophy from the Hebrew University of Jerusalem, and is an avid sports fan, especially of
basketball, and is a supporter of Hapoel Jerusalem almost from birth.
Ofri Raviv
Co-Founder
Ofri is a married father of two, currently living in kibbutz Hanaton. Ofri was chairman of the student
union of the Hebrew University of Jerusalem, vice chairman of the National Students Association, and
CEO of the NGO Maagaley Tzedek. From 2012-2017 he was activities coordinator for Tzionei Derech,
during which time he founded and developed Katif Yisraeli and Ma’ayan BaMidbar, as well as other
programs. Ofri is currently director of development in the Aguda L’Hitnadvoot. He is company
commander (reserves) in an IDF infantry unit. Ofri holds an M.A. in public policy and is a big believer in
the power of young people to make a difference.
Staff
Itzik Pashkus - Director of Programs
Itzik is a 35-year- old, Jerusalemite born and bred, married to Renana, and a father to Hallel and currently living in the neighborhood of Baka. Itzik, highly experienced in the world of social change, was previously vice president of the NGO Ruach Hadasha (New Spirit), and was instrumental in the establishment of several social initiatives and nonprofits. Itzik is an alumnus of the yeshiva world, holds a B.A. in history and an M.A. in business administration, and believes in hard work, that change is
possible, and that diversity is an advantage.
Arye Kfiri, Director of Beliba Choma and Ma’ayan BaMidbar
Arye, 29 years old, is married and the father of one child. Originally from Haifa, he now lives Jerusalem and holds an M.A. in Islam and Middle East studies. Arye has been at Tzionei Derech since September 2015. He believes in the power of young people to create change, and in creating a Zionist narrative based on action, with space for different populations. He knows that creating this narrative, and acting within its framework, is in our best interest for the generations to come.
Ram Shteir, Director of Katif Yisraeli
Ram is 25 years old, originally from Shchenia, in northern Israel, and currently living in Aminadav right outside Jerusalem. Ram is a graduate of the Beit Israel pre-army program and was a commander in the Nahal infantry brigade. Ram has worked in a variety of agriculture jobs and in 2017 took on the position of director of Katif Yisraeli.
Israel Vinokor, Haredi Students Coordinator, Beliba Choma
Israel is 29 years old, married and lives in Jerusalem.
He’s a graduate of the Mir Yeshiva, and is currently studying communications and management at the Open University.
